Any e-commerce store owner that wants to take customer experience up a notch must integrate shopping cart software into their e-commerce platform. A shopping cart offers customers great convenience while shopping by allowing them to accumulate products they want to buy in a central location (add items to a cart) so that upon checkout, the software sums up the total price of the selected products, as well as handling and shipping cost. When choosing a shopping cart for your e-commerce store, you’re faced with two options: A free shopping cart solution or a hosted shopping cart solution. Each has its advantages and disadvantages. In this column, we’re going break them down to you to allow you to make an informed decision:
Ecommerce website shopping cart solution: Cost
As the name suggests, free shopping cart software is free to use, which means you’ll not be subjected to any monthly payment once you implement it. On the flip side, hosted shopping cart software requires that you pay a recurring monthly fee to utilize it.